HELLO

Hi, I'm Rio, an innovative and results-driven Creative Group Head (Art-based) with over 14 years of experience leading successful creative teams in developing pitch-winning campaigns for regional and global brands. I have a proven track record of delivering cutting-edge solutions that exceed client expectations and drive business growth.

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My expertise covers multiple disciplines, including brand strategy and positioning, storytelling & story-living and graphic design. I'm passionate about the power of story-living, and focus on creating engaging, entertaining and immersive experiences that resonate with audiences.

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As a natural leader, I've managed and mentored teams of up to 9 creatives (art-based), maximizing productivity and delivering exceptional results. I thrive on collaboration and enjoy working with a wide range of delightful people at local, regional, and global levels. My portfolio includes successful campaigns for major brands such as FairPrice Group, Ernst & Young, HSBC, Fitch Ratings, Philip Morris International, Coca-Cola, Godiva, Nestlé, Samsung, Dyson, BMW, Nike, ECCO, Disneyland, Ocean Park, Fashion Walk, and more.

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I'm seeking new opportunities in Singapore, and I'm excited to bring my creativity, leadership skills, and passion for innovation to a new role. Let's connect and discuss how I can help you achieve your business goals with creative solutions.